LEGAL PRACTICE / TRADEMARKS

Build a recognizable brand.
Protect what it stands for.

Trademark counsel for founders, established businesses, creators and growing brands. Connect with Alexander R. Karana at CMDA in Livonia to discuss a new name, an application or an existing trademark concern.

Discuss your matter ↗Call (734) 261-2400CMDA · Livonia, Michigan

Start with the brand and the business.

Before investing in a name, logo, packaging or a major launch, bring the commercial picture into focus. What will you sell? Who is the customer? Where will the brand be used? Those details help shape a meaningful trademark discussion.

Clearance, applications & examination

Alexander R. Karana’s practice includes trademark clearance, applications and prosecution. Discuss the proposed mark, the goods or services, existing use, and application correspondence. Registration is a process, not an automatic result of owning a domain name or forming a company.

A brand that works across relationships

Licensing, partnerships and enforcement questions can become part of a brand’s growth. Bring the relevant relationships and business priorities into the conversation, including any objection or demand you have received.

COMMON QUESTIONS

Before we connect.

Should I discuss a name before launching?

An early consultation can help identify clearance and filing questions before you commit to packaging, advertising or a launch. The appropriate scope depends on the proposed brand and business plans.

Does my company registration protect my trademark?

A company name, a domain name and trademark protection serve different purposes. Discuss your actual use of the name and the goods or services with counsel rather than assuming one registration covers them all.

Can Alexander R. Karana review a trademark office action or dispute?

Alexander R. Karana handles trademark prosecution and brand protection matters. Contact the firm with the general issue and deadline so it can assess the matter before you send detailed or confidential materials.

KEEP EXPLORING

Helpful reading.

Alexander R. Karana’s article: Naming a Brand When Everything Feels TakenUSPTO: Trademark process

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